“It’s the right tool to democratize access of non-GIS experts to Location Analytics and create cumulative value across the organization”
António Mendes, CIO
Optimize infrastructure and services
Cross network and coverage data with subscribers and demographics to support strategic expansion decisions, identify hidden spatial patterns and improve quality of service.
Support commercial decisions
Increase your customer base by focusing your geomarketing in locations with higher business potential. Segment your targets down to the building or household level. Target the most profitable prospects and prevent churn.
Generate more value with your data
Use Mapidea to easily create Data-as-a-Service products for corporate clients and create new recurring revenue streams.
Ex: subscribers, usage, engineering, CRM, territories
Ex: residents, families, households, purchasing power
Ex: businesses, competitors, 3rd party datasets