Location Analytics Matters
Mapidea Blog
A Map and Data tale during COVID-19 times
With the beginning of COVID-19 pandemic and its impact on people's lives, Mapidea took upon a mission to show how COVID-19 is affecting the Portuguese population. We felt the need to contribute to the community and translate the data published by the official sources into meaningful information, to better understand the situation we are living in.
4 Steps to Start Getting Value from Location Analytics
Most businesses don’t use maps. Decisions like where to open new stores, place advertisements or expand services
are made mainly using spreadsheets, charts and “magic” intuition. Learn the 4 steps to finally start getting value from
analysis on the map.
3 reasons why you use Maps to get everywhere, but never saw your business on a Map
Google Maps helped spread the online usage of features like geographic search, directions, or simply browsing maps for fun. Billions of people are using maps every single day to find relevant locations and support better decisions.
Why Could Location Analytics Become a Key Player on the Retail Scene?
With the advent of Location Analytics, retail businesses are able to identify the best location for their new store.
Mapidea at Telco AI Summit Europe
Mapidea’s product team will be at the Telco AI Summit Europe next week in London to showcase how Telco companies can take advantage of their data in a geographical context.
Location Analytics in Pharma - A Bigger Deal Than You May Think
Learn how Location Analytics can drive success to your business. Understand your customers better, benchmark against competition, optimize marketing campaigns and tap into new opportunities.
A John Snow approach to Business
London 1854. Difficult times for London population, specially in Soho, when a cholera outbreak killed thousands. A map saved the city. How?
How Can Location Analytics Revolutionize Your Business?
Learn how Location Analytics can drive success to your business. Understand your customers better, benchmark against competition, optimize marketing campaigns and tap into new opportunities.
4 Ways Telcos are Using Location Analytics to Transform Their Business
Telco is an industry where competition is cutthroat. Understanding trends, relationships along with patterns in quick time decides the competitive edge in this sector. This assists businesses to evolve with the rising market demands and staying on top with the dynamics of the market in tandem.