Location Analytics Matters
Mapidea Blog
Unlocking the Hidden Value: The Cost of Not Monetizing Your Data
Data Monetization is a hot topic, with companies looking to create new revenue streams from this asset. Learn what the main problems are and how to work around them to build and sell your Data-as-a-Service products.
Why are Data Monetization projects failing?
We can say that a company starts doing Data Monetization when it starts treating its own business data as an asset and gain the benefits from maximizing its value. It looks simple and logical, but why, and where, are the data monetization projects failing?
4 Ways Telcos are Using Location Analytics to Transform Their Business
Telco is an industry where competition is cutthroat. Understanding trends, relationships along with patterns in quick time decides the competitive edge in this sector. This assists businesses to evolve with the rising market demands and staying on top with the dynamics of the market in tandem.